The fashion industry in Toronto is both a closed loop and ferociously competitive. In a world where fashion companies are sprouting up left, right and center to join the battle of the brands, making a name for yourself as a fashion business has never been more difficult, or confusing. Meet, the Fashion Zone at Ryerson […]

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Toronto Fashion Week in Yorkville Village ended a fashion filled Day Two with a spicy opening night party for the brand new Dali X Yorkville Village exhibition. The special exhibit showcases a selection of Salvador Dali’s prints and sculptures as well as garments inspired by his work. First Three The first three looks were totally […]

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The spring 2018 menswear runway shows took to London, New York, Paris and Milan; all the usual victims, and in this case, actual victims considering a lot of what walked down the runway. They entertained their audiences with all things off the beaten path and in some cases made onlookers cringe with flash backs to […]

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Summer = denim. There I said it. Some may say summer = swimsuits or beach days or patios, but for me I whole-heartedly think denim of all kinds shines during the summer months. No matter how hot and humid is gets in these parts there is always a use for your back-up denim jacket. Whether […]

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A little collection of moments from MASS EXODUS, in motion. A look back at some captured candids from exhibit to runway. Enjoy.                                  

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Like many of us Jaclyn Patterson never envisioned the word “entrepreneur” would follow her name in any capacity when she was studying at Ryerson University. When we’re younger there’s a tendency to assume that our lives after college/university will consist of working for someone else. Grinding, hustling, working our buns off for someone else who […]

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The world of fashion advertising is a fast-paced enterprise where the most effective marketing conventions are always changing. Conventions change as a reflection of the change in society’s values. The inclination to use sex as a sales pitch in advertisements has always been a hot topic, that manifests itself into other social issues such as […]

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Nothing goes better with the coming of spring than a much-needed wardrobe refresh. If that refresh happens to make the world a better place then all the more reason to shop! Listed below are nine ethical brands that are stylish, unique, and definitely worth your support. Click the photos to shop and let us know in the […]

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Movie Style Inspiration

By: Victoria Zander

With the winter season in full effect, often we find our fashion sense takes a hit as we succumb to the dreariness and chill of the time of year. Luckily, inspiration can come from anywhere – especially from film – and with vintage fashion coming back into style, now is the time to curl up […]

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As temperatures have been fluctuating throughout the past few months, I’ve been experimenting with layers, specifically the layering of pants since that’s not something that’s usually done. We always pile on sweaters and jackets or double up on our socks, but we generally leave our legs armed with only a single layer for winter’s chills. […]

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